Google Tests New Search Result Layout with Sitename and Favicon on One Line
Observe the new search result layout and adjust your SEO content if needed.
Observe the new search result layout and adjust your SEO content if needed.
Summary
Google is testing a new layout for search results that places the sitename and favicon on a single line, followed by a bold sitename, the URL, and the snippet. Previously, the favicon spanned two lines covering the sitename on the first line and the URL on the second. The new design also retains the title, description, and sitelinks in the same order. This change is part of an ongoing effort to improve the visual hierarchy of search results. The test is currently limited to a subset of queries and does not affect ad placements. Search result formatting may influence click‑through rates for organic listings. Webmasters should monitor the change and adjust their meta titles and descriptions if needed. No immediate technical changes are required for sites.
Key changes
- Sitename and favicon moved to a single line in search results.
- Bold sitename displayed after favicon.
- URL shown following sitename.
- Snippet follows sitename and URL.
- Title, description, and sitelinks remain unchanged.
- Favicon previously spanned two lines.
- Test limited to subset of queries.
- No impact on ad placements.