SMB Owners Spend $10,600 Annually on AI Tools, Services and Initiatives – Survey Findings
Benchmark your AI spend against the $10,600 average reported by SMB owners
Benchmark your AI spend against the $10,600 average and identify gaps in tool, service, and initiative allocation
Summary
Clarify Capital surveyed 241 small‑ and medium‑size business owners and found they spend an average of $10,600 per year on AI tools, services, and initiatives. The study, presented as an infographic, breaks down how SMBs fund these investments, where the money is allocated, and the business outcomes they drive. Key findings show that AI spend is growing, with owners allocating resources across software, consulting, and internal development to boost productivity and revenue. The survey also highlights that the majority of AI budgets are self‑funded, while a smaller portion comes from external capital or revenue reinvestment. Business outcomes reported include increased efficiency, better customer insights, and higher sales conversion rates. The infographic summarizes these insights in a visual format, making it easy for readers to benchmark their own AI spend. The data underscores the importance of strategic AI investment for SMBs looking to stay competitive in a rapidly evolving market. By understanding where peers are allocating resources, business owners can identify gaps and prioritize AI initiatives that deliver measurable ROI.
Key changes
- Average annual AI spend by SMB owners is $10,600
- Survey conducted by Clarify Capital with 241 SMB owners
- Investments cover tools, services, and initiatives
- Findings include funding sources, allocation, and business outcomes
- Infographic summarizes key insights for easy benchmarking
- Majority of AI budgets are self‑funded; a smaller portion comes from external capital
- Reported outcomes include increased efficiency, better customer insights, and higher sales conversion rates
- Data highlights growing AI adoption among SMBs