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OpenAI Launches Conversion API and Self‑Serve Ads Manager with Cost‑Per‑Click Bidding

Check OpenAI's new conversion API and self‑serve ads manager for cost‑per‑click bidding, and integrate CAPI into your measurement workflows.

AdExchanger Search Engine Land OpenAI Blog Adweek Digital Search Engine Journal

2 urgent · 6 unread · 0 pinned

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Google Stops New Smart Campaign Creation via API, Pushes Performance Max

Check your API integration for Smart Campaign creation and migrate to Performance Max before August 3 2026.

Search Engine Land 25 Jun ads 8/10

affects: ads-customersinternal

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7/10

Google releases new privacy controls for activity history, personalization

Configure Search Services History and Personalized Recommendations settings, adjust auto‑delete periods, and review media‑saving options.

Bleeping Computer 25 Jun ads

ads

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9/10

Google Phasing Out Standalone Display Campaigns for Demand Gen

Use the migration tool in Google Ads to move Display campaigns to Demand Gen now.

Search Engine Journal 29 May ads

ads

Heads-up

9/10

Google Ads Moves to Keyword‑Optional Intent Matching with AI Max

Migrate campaigns to AI Max and prioritize intent‑based targeting over keyword lists.

Search Engine Journal 18 May ads

ads

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8/10

Google Ads Introduces New Data Retention Limits, Forcing Agencies to Archive Granular Data

Export and archive hourly, daily, and weekly Google Ads data before June 1 2026, as it will be unavailable after 37 months.

Search Engine Journal 11 May ads

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8/10

Google Ads Unveils Journey‑Aware Bidding, Smart Bidding Expansion, and Demand‑Led Budget Pacing

Configure Journey‑aware Bidding for long‑cycle campaigns, expand Smart Bidding Exploration to Performance Max, adjust budget pacing rules, and test spend distribution.

Search Engine Journal 9 May ads